Considering its prevalence throughout the world, it is expected that McDonald’s would, without a doubt, take the most significant share among the searches for brands in the fast-food sector. McDonald’s, the burger-flipping juggernaut, is recognized as the biggest restaurant chain internationally given its revenue. In 2018, the fast-food giant had 37, 855 stores that were spread throughout 100 different states.
According to the available data from a Betway survey, 41 states out of 81 countries searched for the golden arches more times than every other branded food takeaway or restaurant. The most notable concentration of the searches surfaced in Europe. Out of 30 states in Europe encompassed in the data, twenty-six of them longed for a Big Mac.
KFC appeared on the second position in the category of most popular fast food joints. It ranked highly in 23 nations like the United Kingdom, South Africa, and Australia. Notwithstanding, the nation that most desired the secret mix of Colonel’s herbs and spices was Malaysia’s country, which garnered a median monthly search of 301,000.
The average figures were higher when compared to other nations. In Malaysia, it is anticipated that KFC has a client base of nearly 25 million people in one month. The number of clients is less by 6.5 million of the total population of the state. The menu has numerous localized items, including a milky team known as teh Tarik, which has acquired immense popularity in Southeast Asia and rice congee, some porridge. In the United States, Pizza Hut became the most famed establishment in a single specific area.
Pizza Hut attracted an average of 1.83 million searches every month from March to May. Going by the data on Google Keyword Planner, from March to May, there were 26.6 million searches linked to takeout, food delivery, delivery, and takeaway. The United States has 10.5 million of these searches, which were 39 percent.
Notwithstanding, the United States was at number two in the states with the highest volume of searches per capita. The nation has one search for 31 members of the public. Belgium was at the top of the chart, where there existed one search in every ten people.
Following on the list with one in 40 and one search in 44 people was Australia and the United Kingdom, respectively. The minimum per capital was India, with one in 1,457 persons. It was despite its position at number five in the list of most searches for takeaway food in the leading ten countries. With the United States taking up the largest volume of searches, it is unsurprising that the American firms have been responsible for the most popular apps for food takeout in the past three months.
A food delivery service, Caviar, running operations in 11 separate states such as California, Texas, and New York, saw the most significant rise in search traffic internationally, with numbers rising by half in March. There was a 22.2 percent increase in the number of searches for Uber Eats.
At the same time, it was the single app in the leading five that had gained a lot of popularity out of the United States. Uber Eats operates in more than 6,000 cities spanning 45 states. Taiwan was the nation that had the highest volume of searches per capital.
